Health and Nutrition Asia 2024 brought the industry together and exceeded expectations

Press Release
14 March 2024
4 min

Health and Nutrition Asia 2024 brought the industry together and exceeded expectations

Health and Nutrition Asia 2024, held in co-location with VICTAM Asia, has drawn to a close, marking the second edition of the show taking place in the heart of Asia, in Bangkok, Thailand. The event witnessed unprecedented success, setting new benchmarks with 8722 professional visitors from 73 countries. 252 exhibitors representing the Animal Health and Nutrition industry, as well as the Feed Processing industry, from around the world, had the chance to network over three full business days with professionals seeking to reinforce their business operations in those fields.

The show experienced a remarkable surge in attendance, surpassing the previous edition by 42.5% with a notable increase both during the pre-registration period and on onsite visitor numbers from the last edition, indicating the growing interest and importance of the event in the sector.

The 2024 edition welcomed a professional group of over 200 buyers, manufacturing representatives, and farm owners from Thailand and international markets such as India and Korea, demonstrating the event’s significance on a global scale. Additionally, the presence of more than 200 C-level executives and embassy dignitaries further highlighted the event’s positioning as an important gathering for industry leaders. 141 speakers from 14 countries provided content for more than 45 sessions onsite on subjects ranging from fish-farming nutrition and technology, feed innovation and precision animal farming to challenges and opportunities in genetic improvement of species.

A highlight of the event was the Networking Night, attended by over 250 guests, providing a platform to celebrate the success of the show and honor the recipients of the prestigious 2nd Asian Animal Health Award. The award ceremony recognized outstanding contributions in veterinary academia and practice.

Another notable feature of this year’s event was the inaugural H&N Start-up Pitching session, made possible through collaboration with Kasetsart University Veterinary Alumni Association and Kasetsart University, demonstrating a commitment to nurturing and supporting emerging talent in the field.

Health and Nutrition Asia 2024 also attracted significant media attention, with over 50 local and international media outlets exploring the latest technological advancements and innovations showcased by top brands.

EW Nutrition and Andritz seized the opportunity to unveil their latest products and innovations, further enriching the event with cutting-edge offerings, among other top industry players present.

In a historic move, UOB Bank joined a VIV Worldwide event for the first time, pointing to a new era of collaboration and opportunities within the livestock industry.

As part of the onsite events, the press conference launch of Horti Agri Next (HAN) Asia 2025, co-located with VIV Asia 2025, provided insights into agricultural and horticultural trends, attracting over 50 guests and media representatives that engaged in discussions and knowledge-sharing sessions led by industry experts.

The next edition of Health and Nutrition Asia is co-located with VICTAM Asia, scheduled from March 10-12, 2026, at BITEC in Bangkok, Thailand. Leading up to 2026, VIV Worldwide will also host several trade shows in various regions. For more information, please visit https://www.viv.net.

Media Inquiries and Company Profiles

For media inquiries and further information, please contact:
Mrs. Lida Kokkini – Senior Marcom Manager at VIV worldwide, lida@vnueurope.com
Mrs. Saengtip Techapatiphandee – MarCom Manager at VNU Asia Pacific, saengtip@vnuasiapacific.com

About VIV Worldwide | VIV worldwide is the business network linking professionals from Feed to Food, offering boundless opportunities to the animal protein supply chain players. VIV worldwide developed with dedication a network through 40 years of experience and interactions with the industry, becoming today the leading platform in and for some of the most promising markets of the world. Visit www.viv.net.

About VNU Europe | VNU Europe is a subsidiary company of Royal Dutch Jaarbeurs with its base in Utrecht, at the heart of the Netherlands and only 30 minutes from Amsterdam. The VNU Europe office is located within the extensive Jaarbeurs complex. The international team of VNU Europe is wholly involved in the agrifood sector, focusing on the organization of worldwide industry events such as VIV and Horti Agri Next. For more information, visit www.vnueurope.com

About VNU Asia Pacific | VNU Asia Pacific is part of VNU Group, a globally operating exhibition company with offices in Utrecht and Bangkok and consolidates the international exhibition business of Royal Dutch Jaarbeurs. In Southeast Asia, Jaarbeurs formed a Joint Venture with TCC Group, a leading corporate conglomerate in the fast-growing region. From its business hub located in Bangkok, VNU Asia Pacific covers all key exhibition markets in South East Asia. VNU Asia Pacific has a constantly expanding portfolio with currently 19 trade shows and event formats both online and face-to-face platforms including brands from the AgriTech, Animal Husbandry, Animal Companion, Food, Life Sciences, Biotechnology, 5G and IoT and Disaster Resilience industries. For more information, visit www.vnuasiapacific.com